Privacy Policy

Last updated: January 17, 2025

1. Introduction

NetCraf ("we," "our," or "us") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our lead generation platform and services.

2. Information We Collect

2.1 Personal Information

We collect personal information that you voluntarily provide to us, including:

  • Name, email address, and phone number
  • Company name and business information
  • Industry and target market details
  • Budget and service preferences
  • Communication preferences and marketing consent

2.2 Lead Data

In the course of providing lead generation services, we collect and process:

  • Prospect contact information and demographics
  • Behavioral data and engagement metrics
  • Social media profiles and activity data
  • Website interaction and conversion data
  • Campaign performance and analytics data

2.3 Technical Information

We automatically collect certain technical information, including:

  • IP addresses and device identifiers
  • Browser type and operating system
  • Website usage patterns and navigation data
  • Cookies and similar tracking technologies
  • Log files and error reports

3. How We Use Your Information

We use the collected information for the following purposes:

3.1 Service Delivery

  • Providing lead generation and qualification services
  • Executing marketing campaigns and targeting
  • Delivering leads and performance analytics
  • Customer support and account management

3.2 Business Operations

  • Processing payments and managing accounts
  • Improving our services and platform functionality
  • Conducting research and analytics
  • Compliance with legal and regulatory requirements

3.3 Communications

  • Sending service updates and notifications
  • Marketing communications (with consent)
  • Customer surveys and feedback requests
  • Important policy and terms updates

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share information in the following circumstances:

4.1 Service Providers

We may share information with trusted third-party service providers who assist us in:

  • Data processing and analytics
  • Payment processing and billing
  • Customer support and communication
  • Marketing and advertising platforms

4.2 Legal Requirements

We may disclose information when required by law or to:

  • Comply with legal processes and court orders
  • Protect our rights and property
  • Ensure user safety and security
  • Investigate fraud or other illegal activities

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the business transaction, subject to the same privacy protections.

5. Data Security

We implement comprehensive security measures to protect your information:

  • Encryption of data in transit and at rest
  • Regular security audits and vulnerability assessments
  • Access controls and employee training
  • Secure data centers and infrastructure
  • Incident response and breach notification procedures

6. Data Retention

We retain your information for as long as necessary to:

  • Provide our services and maintain your account
  • Comply with legal and regulatory requirements
  • Resolve disputes and enforce agreements
  • Improve our services and prevent fraud

Lead data is typically retained for 24 months unless otherwise specified in your service agreement.

7. Your Privacy Rights

Depending on your location, you may have the following rights:

7.1 Access and Portability

  • Request access to your personal information
  • Obtain a copy of your data in a portable format
  • Receive information about our data processing activities

7.2 Correction and Deletion

  • Correct inaccurate or incomplete information
  • Request deletion of your personal information
  • Withdraw consent for data processing

7.3 Marketing Communications

  • Opt-out of marketing emails and communications
  • Update your communication preferences
  • Unsubscribe from specific campaigns or lists

8. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Remember your preferences and settings
  • Analyze website traffic and user behavior
  • Deliver personalized content and advertisements
  • Improve our services and user experience

You can control cookie settings through your browser preferences, but disabling cookies may affect website functionality.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place, including:

  • Standard contractual clauses
  • Adequacy decisions by relevant authorities
  • Certification schemes and codes of conduct
  • Binding corporate rules

10. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete it promptly.

11. Third-Party Links and Services

Our platform may contain links to third-party websites and services. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any information.

12. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of material changes through:

  • Email notifications to registered users
  • Prominent notices on our website
  • In-app notifications and alerts

13. Contact Information

If you have questions about this Privacy Policy or our data practices, please contact us:

  • Email: support@netcraf.tech
  • Phone: +1 (713) 692-5084
  • Address: 4149 Pendleton Pkwy, San Angelo, TX 76904-0000
  • Privacy Officer: Steven Ryan Smith

14. Regulatory Compliance

We comply with applicable privacy laws and regulations, including:

  • General Data Protection Regulation (GDPR)
  • California Consumer Privacy Act (CCPA)
  • CAN-SPAM Act and other anti-spam laws
  • Telephone Consumer Protection Act (TCPA)
  • Industry-specific privacy requirements

15. Data Processing Lawful Basis

We process your personal information based on the following lawful bases:

  • Contract: To perform our services and fulfill agreements
  • Legitimate Interest: To improve services and prevent fraud
  • Consent: For marketing communications and optional features
  • Legal Obligation: To comply with applicable laws and regulations

By using NetCraf's services, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, and disclosure of your information as described herein.